
The Why
Forty years later, in 2016, Earl decided to diversify his crop rotation with oats once again. He knew the soil health benefits of an extended rotation would take years to fully manifest. To enable this long-term investment, he wanted to find a way to make his oats profitable now. He turned first to the food-grade oat market. But Earl's buyer backed out unexpectedly, and the price to sell into the feed market didn't come close to matching his costs.







