2021 Summer Event Sponsor Options
After a year of virtual-only events, Practical Farmers of Iowa is pleased to offer a two-pronged approach for virtual and in-person events for our summer events season.
Sponsorships are critical for our ability to provide high quality farmer-to-farmer learning events, and we would like to invite you to support this year’s events through one of our many sponsor opportunities.
First, we found many people enjoyed the opportunity to “attend” field days virtually, so we’re improving our virtual engagement options with a weekly Youtube Live series called “Live from the Farm.”
Live From the Farm’s first episode is June 8 on PFI’s Youtube channel, which has nearly 5,000 subscribers and over 750,000 views. Each week, we will be live from a member farm, aiming to showcase events on the farm that are most interesting to see, but least welcoming to visitors, such as planting, harvest, processing, and delivery days. These live events are interactive, with chat enabled for attendees and the host, and will be available as recorded videos on PFI’s Channel immediately at the conclusion of the live event. PFI is requesting up to 3 sponsors for each of these events.
Second, we know people want to get together, but we aren’t quite ready to “throw open the barn doors” on in-person field days with COVID-19 still hanging around. We’ve designed a series called “Catching Up,” an ever-growing line-up of small, intentional, in-person gatherings on farms around the state.
“Catching Up” events will be limited to 15 attendees through direct invitation. Over the years, we’ve learned that just because it’s public, doesn’t mean everyone feels invited. In fact, sometimes it’s the opposite… A personal invitation makes you more likely to attend than a generic invitation. By combining a public registration system with farmers’ local networks and PFI networks, we believe these “Catching Up” events may actually make our event reach broader, more locally-relevant, more diverse, and more intentionally inclusive of first-time attendees.
These events will not be advertised publicly, and will be planned on an ongoing basis to serve the interests and locations of those who register. Because of the limited attendance and lack of publicity, we are not requesting sponsorships for these individual events, but appreciate your support of this series through general sponsorship.
Because of the limited attendance and lack of publicity, we are not requesting sponsorships for these individual Catching Up events, but appreciate your support of this series through general sponsorship.
Though our field day season is different than it was pre-COVID-19, we will still be printing and mailing 4,000 copies of PFI’s Field Day Guide and advertising through all our regular digital channels.
We are confident our innovative line-up of summer events and extensive outreach efforts will provide ample customer and constituent exposure for sponsoring organizations. Sponsorships are critical for PFI’s continued ability to provide high quality farmer-to-farmer learning events – we appreciate your support!
Questions? Contact Steve Carlson at firstname.lastname@example.org.